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The App Store will start showing multiple ads in search results beginning in March

作者 Benjamin Mayo

At the end of last year, Apple announced that it was expanding App Store search ads beyond the single promoted placement at the top of the results. Instead, developer paying for promotion in App Store search can now have their apps appear further down the search results list, mixed in with the usual stream of organic results.

Apple has now confirmed that this will go into effect beginning March 3, starting the UK and Japan, with a rollout across all Apple Ads markets by the end of the month.

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Craig Federighi rejected feature that would use AI to design your iPhone’s home screen: report

作者 Chance Miller

A new report from The Information today dives into the current structure of Apple’s AI organization, now overseen by Craig Federighi. According to the story, Federighi is responsible for Apple’s decision to start using models from outside companies like Google.

The report also corroborates previous reporting in saying that Federighi was an “AI skeptic” until trying OpenAI’s ChatGPT in late 2022.

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iOS 27 chatbot, Apple AI pin, iPhone 18 Dynamic Island rumors 

作者 Chance Miller

Benjamin and Chance get excited for the upcoming Siri roadmap, with Bloomberg reporting that the delayed features will arrive with 26.4 and a full chatbot experience is due before the end of the year. The Information says Apple is developing an AI pin, the iPhone 18 Pro cutout positioning situation is seemingly clarified, and Apple makes App Store ads even less noticeable. 

And in Happy Hour Plus, Chance talks about the best parts of his new Oura Ring, and how Apple can learn from its software experience. Join now and save 26% on annual plans with code HAPPY26.

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9to5Mac Daily: January 22, 2026 – Siri AI chatbot, Apple AI pin

Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts appStitcherTuneInGoogle Play, or through our dedicated RSS feed for Overcast and other podcast players.

Sponsored by Stuff: Stuff helps you get everything out of your head and into a simple, elegant system—closing open loops and reducing mental stress. Use code 9TO5 at checkout for 50% off your first year.

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